LOGO REDESIGN
COMPLETE RESTORATION SERVICES
The new owner of Complete Restoration Services (CRS) was looking to update their existing logo. They wanted to move away from the old raindrop mascot and create a more modern and illustrative logo that reflected their specialization in water, fire, and mold damage restoration.
DELIVERABLE
LOGO DESIGN
SECONDARY LOGO
BRANDING
MARKETING MATERIALS
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OLD LOGO
REDESIGN
The final logo design builds on CRS's existing typography and illustrates its services through a series of iconography. The water is represented by a leaking pipe, the fire is represented by a flame shape, and the mold is represented by spores and a magnifying glass. These icons are arranged together in a way that is both visually appealing and symbolic of CRS's comprehensive restoration services.
The new logo is modern, yet timeless. It is also versatile and can be used in a variety of contexts, from website design to business cards to signage. Overall, the new logo is a successful redesign that meets all of CRS's needs.